Where to go shopping in Verona
When Shakespeare decided to set his much-loved play Romeo and Juliet in the Italian city of Verona, it probably wasn't because of the retail options. Back during the Renaissance, Verona's shopping options were a lot more limited than they are today. But now, this modern Italian city exemplifies the country's reputation for style. These days, you can have some amazing shopping experiences in Verona, whether you're buying gifts for star-crossed lovers or just treating yourself to something nice.
In Italy, shopping for clothes is a big part of life. And you'll find high-quality shopping outlets along with the usual souvenir shops in iconic locations around the city, from Piazza Bra to Juliet's House to the beautiful square of Piazza della Erbe. But head down the nearest side street, and you may also find a quirkier side to Verona. Specialty shops and antique shops, not to mention the daily market in the heart of the city, make this a fantastic place to go shopping even if fashion isn't your thing.
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Shopping in Verona is an adventure that combines culture and commerce. This small city is a wonderful place to walk around, so you can browse the shops and hunt for bargains while enjoying the famous Roman amphitheater and the beautiful cobblestone streets at the same time. Because Verona is not a huge place, you can sample all of its different districts in a single day and get a taste of what Verona is all about.
Shopping architecture
Verona’s shopping streets and districts are steeped in history. From elegant shopping promenades to local markets, the city offers a mix of modernity and tradition. Piazza delle Erbe is a key destination, surrounded by historic buildings and bustling stalls. This is where you'll find the city's main market, so if you're on a self-catering holiday and shopping for produce, this is a good place to do it. However, the market also offers some unique souvenirs and handicrafts, so it's also a good place to buy gifts. Meanwhile, Via Mazzini connects Piazza Bra with Piazza Erbe and is where you'll find most of the high-end boutiques if you want to splash out on some designer clothes.
Opening hours and seasonality
Most shops in Verona open around 9:30 AM and close by 7:30 PM, with a siesta break from 1 PM to 3:30 PM. Sundays typically see smaller stores closed, although major retailers and shops in tourist areas may remain open. Seasonal sales in January and July are excellent for snagging bargains.
Pricing and bargaining
While bargaining is uncommon in boutiques and malls, you might find some flexibility in pricing at open-air markets. For that reason, it helps to learn at least Italian numbers if you're going to be interacting with market traders. Many people in Verona speak at least some English, but you're more likely to get a good reaction if you at least try to speak a bit of Italian. Always carry cash for smaller vendors who may not accept cards. If you don't have any, you can easily find ATMs just about everywhere in the city, but make sure you check with your bank at home for any hidden fees before you go.
Shop like a local
Bring a reusable bag and explore the smaller streets and alleys for hidden gems. Verona’s compact size makes it easy to wander and discover its retail treasures on foot. Don't be afraid to step away from the main streets and explore, as that is not only how you'll find some of the most interesting shops in the city, but also how you'll uncover the true heart of Verona and escape the tourist crowds.
Unique shops to visit in Verona
Verona boasts a variety of unique stores that reflect its artistic and cultural heritage. If you're looking for something special, consider visiting one of these outlets that can offer you something different from the usual big-name brands.
Enoteca Emporio diVino
Not just a wine shop, this historic venue offers a curated selection of the finest Italian wines. It’s perfect for picking up a bottle to savor or gift. If you're not too knowledgeable about the local vino, don't worry. The well-trained staff can guide you in your exploration of Verona's wine scene, and they may even offer tastings so you can find the perfect bottle to bring home - or enjoy while you're in town.
Address: Via Pallone, 8/B
A23 Uomo
For those seeking bespoke fashion, this boutique specializes in tailored Italian menswear with impeccable craftsmanship. You only need to take a look around to see that the Veronese take great pride in their appearance, and this store can help you dress as snappily as the locals do.
Address: Piazzetta Scala, 3/A
Giulietta’s House Gift Shop
Located near Juliet’s famous balcony, this shop offers themed memorabilia and romantic trinkets inspired by Shakespeare’s timeless tale. Okay, so a lot of the items on offer here may be a little cheesy, but that's all part of the kitschy fun. Plus, if you're visiting the house anyway, it's worth taking a spin through the gift shop to pick up souvenirs and gifts for people back home.
Address: Via Cappello, 23
Shopping experiences in Verona beyond clothing
From gourmet delights to artisan crafts, Verona’s shopping extends far beyond fashion. And in many ways, if you really want to take the pulse of the city, markets and artisanal shops are the best place to do it. Meet local traders and explore the traditions that make Verona what it is today, all while supporting the local economy with your purchases.
Piazza delle Erbe Market
One of the oldest markets in Verona, this lively square is a hub for fresh produce, flowers, and souvenirs. Explore stalls offering everything from spices to traditional crafts. The market runs every day, but it's best to visit in the morning if you're buying produce, as the good stuff goes quickly.
Address: Piazza delle Erbe
Confetteria Giulietta e Romeo
This artisanal chocolate shop creates handcrafted confections that are as beautiful as they are delicious. You'll fall in love as quickly as Romeo did with Juliet with the sweet offerings here, but hopefully, you'll have a happier ending than Shakespeare's famous lovers. Don’t miss the signature truffles here, as they are one of the highlights of a pretty stacked selection of offerings.
Address: Via Stella, 10/A
La Bottega Della Renga
Specializing in gourmet foods, this shop offers a selection of local olive oils, balsamic vinegars, and pastas. It’s a must-visit for food lovers.
Address: Piazzetta del Porto, 12
Traditional shopping options in Verona
For more conventional shopping experiences, Verona’s elegant streets and modern malls provide plenty of options. Part of the appeal of any Italian city is the traditions that make it what it is, and you can explore the more traditional side of this ancient city while still getting your shopping in by visiting these traditional shopping areas where the locals get their retail therapy.
Via Mazzini
As Verona’s main shopping street, Via Mazzini is lined with high-end boutiques, international brands, and stylish storefronts. It’s a bustling area perfect for a stroll, whether you're looking to buy anything or just take in the atmosphere.
Adigeo Shopping Center
Located just outside the city center, this modern mall features over 130 stores, including Zara, H&M, and Sephora. It’s ideal for a day of family shopping. It's also a good place to stock up on essentials, with prices often cheaper than what you'll find in the city centre.
Address: Viale delle Nazioni, 1
Corso Porta Borsari
This historic street combines charming architecture with a mix of luxury and boutique shops, making it a must-see for fashion lovers and culture enthusiasts. They also plenty of cafés and restaurants, so you can easily take a break in between your shopping excursions and soak up the atmosphere.
Verona’s shopping scene is as enchanting as its romantic allure. This city, like any Italian city, has plenty of high-fashion boutiques where you can shop for the latest brands. But it also has its charming artisanal shops and its central market where you can take in more of the local culture while you pick up gifts and souvenirs.
Leave your belongings behind with Bounce, and you'll have a much easier time getting around and getting your shopping done. Leave your purchases with us in total security, and you can carry on shopping or go out for a meal or a night on the town, knowing that we have your belongings safely looked after until you're ready to pick them up.
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